According to TechCrunch, Google has just acquired Feedburner, a web feed management company for $100 million. This was previously a rumor but now has been confirmed by Michael Arrington, who says that the deal mostly involves upfront cash payment by Google.
Interesting news for publishers currently running Feedburner’s advertising program because it’s likely that Google might integrate its Adsense contextual ad network with Feedburner.
Read more: doshdosh.com
Labels: Adsense, advertisements, Feedburner, rss