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FeedBurner Integration for Blogspot Blogs


Hot on the heels of last week's much-ballyhooed free FeedBurner for everyone, we are very excited to announce the immediate availability of one-click redirection for Blogger Blogspot blogs (note our fine use of both alliteration and first syllable congruence).

If you host your content on a Blogger blog with a blogspot.com address (or use Blogger's “custom domain” feature), you can now redirect your native Blogger feed to your FeedBurner feed (quite easily, might we add). Gone are the muggy, languorous days of wrestling with "autodiscovery" tags in foreboding corners of your Blogger template code or hacking through this tangled discussion thread for a glimpse of configuration clarity. Starting right now, you just log into your Blogger account, select Settings | Site Feed, enter your FeedBurner feed address and click "Save Settings." Zap! Pow! Kraaakkkk! Now you've got the complete picture of how your content is being consumed out here, out there, out everywhere.

Read more: blogs.feedburner.com Posted by Picasa

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FeedBurner Integration for Blogspot Blogs - Thursday, July 12, 2007 -

Google Buys Feedburner for $100 Million: Expect more Monetization Options


According to TechCrunch, Google has just acquired Feedburner, a web feed management company for $100 million. This was previously a rumor but now has been confirmed by Michael Arrington, who says that the deal mostly involves upfront cash payment by Google.

Interesting news for publishers currently running Feedburner’s advertising program because it’s likely that Google might integrate its Adsense contextual ad network with Feedburner.

Read more: doshdosh.com Posted by Picasa

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Google Buys Feedburner for $100 Million: Expect more Monetization Options - Thursday, May 24, 2007 -

Rumour: Google to buy Feedburner


I have just heard from a VERY trusted source that Google is buying Feedburner in order to get into the rapidly evolving RSS Ad market. The delay in announcing the deal, I am told is solely due to the delay in closing out the DoubleClick deal.

If true this deal makes a lot of sense for both parties. Today many of us predominately read blogs via our RSS readers and thus never actually visit the original blog source and/or see the sites supporting adverts.

Full story: vecosys.com Posted by Picasa

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Rumour: Google to buy Feedburner - Monday, May 21, 2007 -

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