Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising.

Google didn't offer many details about the trial but in an e-mail sent to internetnews.com, a company spokesperson said the company is running a small, early-phase trial working closely with a small number of partners and advertisers.

Google's plan is to "add value to TV advertising by making this important medium more relevant for users, measurable and more accountable for existing and new advertisers," the spokesperson continued.

Read more: internetnews.com