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Your Ad Here

Google planning to redefine television: Android TV?


When you think Google, you probably think search engine, and, with Google trying to move into the wireless industry, it may be a bit confusing as to what Google’s doing with itself. Let’s not forget one thing: the core of Google’s business is advertising. With that in mind, it would make sense why Google would want to redefine TV.

The company is currently researching methods to get Google in, on, or under your TV, and it has little or nothing to do with the Google TV ads being tested under EchoStar.

Yet Google’s not denying anything either. Vincent Dureua, Google’s TV technology boss, couldn’t state the company’s goal for the medium any more clearly: "We are confident we are going to revive the television advertising industry by bringing new advertising to it."

Read more: blorge.com Posted by Picasa

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Google planning to redefine television: Android TV? - Wednesday, November 21, 2007 -

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