Upset that advertisements for its competitors are appearing in searches for their trademarks, American Airlines parent AMR has sued Google seeking unspecified damages.
AMR says that ads for competitors' services appear when searching for its trademarked names, such as its “Aadvantage” frequent flyer program. The company says the ads appear alongside ads placed by the company itself in the ‘Sponsored Links’ section.
Full article: betanews.com
Labels: ADWords, American Airlines, lawsuit