While it wasn't exactly the lead story on the nightly news, a new way of measuring website popularity startled the Web punditry earlier this week when it put long-suffering AOL in the top spot.
You read that right: that's above Google, MySpace, MSN and any other website you'd expect to be doing reasonably well.
Crazy, you say? You're not the only one.
Here's how it happened: Nielsen/NetRatings modified its website popularity gauge, adding time spent to its unique-audience metric. Using a new "total-minutes" calculation, Nielsen/NetRatings said AOL was the No. 1 site in the U.S. in May, followed by Yahoo; MSN/Windows Live; Fox Interactive, which owns MySpace.com; Google; eBay; Microsoft; Electronic Arts; Apple and YouTube, which is owned by Google.
Full article: usatoday.com
