Yahoo has a strategic plan due in 100 days and lags Google in most metrics. Yet despite Yahoo’s issues it still has the No. 2 market share in search. But if Yahoo wants to change its standing it should work on its interface a bit more.
According to Nielsen/Netratings, Google’s search market share in June was 52.7 percent with 20 percent going to Yahoo (gallery at right). To put this in context, Microsoft in third place with 13 percent. Yahoo’s year over year search growth is 20 percent compared to Google’s 46 percent. Microsoft’s Live Search grew 77 percent annually.
Full story: blogs.zdnet.com
