Google has made what it calls a "pretty small" change to the way it indexes Web sites in order to prevent a prank often called "Googlebombing" in which many people link the same word to specific Web site in order to raise it to the top of search results.

Notable Googlebombs, or linkbombs, include the word "failure" resulting in a link to U.S. President George W. Bush's Web site, as well as associating the word "talentless hack" with Adam Mathes. In turn, Google says it has improved the way it analyzes the link structure of the Web.

Full article: BetaNews